Last week PUMA launched our latest footwear innovation NETFIT in NYC at an interactive press event featuring Usain Bolt, Yandel, YesJulz, NYCB, Bradley Wright-Phillips and Lisa Freestyle. Guests had an opportunity to hear directly from our brand ambassadors and had a chance to touch and feel the product and get creative by customizing their own shoes in a NETFIT lacing lab. The product and the event was very well received and a lot of social content has already been shared.  See attached a quick video link recapping the event as well as some pictures.

PUMA NETFIT Launch EventPUMA NETFIT Launch EventPUMA NETFIT Launch EventPUMA NETFIT Launch EventPUMA NETFIT Launch EventPUMA NETFIT Launch EventPUMA NETFIT Launch Event

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