Uruguay Home Kit Launch
Today marks the official release of the 2018 Uruguay Home Kit for the World Cup.
Designed to reflect the passion of the fans and nation the shirt incorporates a striking interpretation of the Sol de Mayo inspired by Carlos Paez Vilaro’s illustration of the iconic symbol. This powerful image brings great pride to the nation and is the perfect motivation for players and fans alike to come together and rise above the opposition on the world’s biggest stage.
The unforgettable ‘Celeste” blue rekindles memories of the first time you pulled on the jersey and watched you home heroes on TV, that first time you felt real joy, your First Passion.
Subtler details are incorporated into the shirt to further enforce the feeling of passion and pride. These include a subtle nod to the National Pavilion underneath the back of the collar, whilst inside the sleeve is the inscription ‘La Celeste” (‘The Light Blues’) and the hashtag #ELEQUIPOQUENOSUNE (‘The team who unites us’) can be found on the underside of the bottom of the shirt.